Budget constraints are always a pressing issue for small businesses. Keeping overheads low is one of the most important requirements for success, as cash flow can be volatile, and the less expenses you have, the better. A professional website is one of the most important tools for any business, acting as a 24 hour shop front for your brand, and giving consumers vital information about what you offer.

So how does a small business balance quality and price for their new website? Finding an affordable web design company is vital, one that offers low cost web solutions that are also effective and eye catching. The Cheap Web Design Company in Melbourne offered very attractive websites for all budgets, but more recently it was taken over by Temerity Digital. They offer amazing quality custom website development which is still on the affordable end – around $3k starting price, which includes a professionally designed 5 page website, CMS, form and all content.

Their results are fantastic, and they are always willing to go the extra step to make sure you’re completely satisfied. The best thing is, all their sites are built with a content management system. This means you can update the pages yourself, without any knowledge of web design. So on top of their great prices, they end up saving you hundreds in ongoing costs to maintain your website!

Important Features of a Successful Website

Clear Purpose

Every page should serve a clear goal (inform, sell, sign up, etc.).

User-Friendly Navigation

Easy-to-use menus and structure so users can find information quickly.

Responsive Design

Optimised for mobile, tablet, and desktop — seamless across all devices.

Fast Load Times

Pages should load in 2–3 seconds to keep users from leaving.

Strong Visual Design

Clean, modern layout with appealing fonts, colours, and imagery that align with your brand.

Call-to-Action (CTA) Buttons

Clear CTAs like “Buy Now,” “Contact Us,” or “Sign Up” guide users to the next step.

SEO Optimisation

Keywords, meta tags, fast performance, and accessible design to help your site rank in search engines.

High-Quality Content

Well-written text, clear messaging, and useful information that speaks to your target audience.

Security Features

HTTPS encryption, regular updates, and data protection (especially for e-commerce or logins).

Contact Information

Easily accessible contact form, phone number, email, and possibly a map for physical locations.

Analytics Integration

Tools like Google Analytics to track visitor behaviour and improve your site over time.

Accessibility Compliance

Support for screen readers, keyboard navigation, and colour contrast to serve all users.