Fundraising Australia Style

Australian’s are great at raising money for causes. Last month was a perfect example as Aussie’s put in an amazing fundraising performance for Movember, an event the grows bigger every year. Movember raises money for mens health, in particular prostate cancer research and depression.

Their marketing team is very creative as they have taken a fun gimmick (growing a moustache) and made it as the “challenge” for participants to help raise money. It also creates a talking point that further raises awareness for the cause, and gets more people involved. In terms of ideas for fundraising it is up there as one of the best.

This is further helped by their partnerships with local businesses such as Grill’d. Offering a free hamburger every day for all those participating in Movember is a great concept and undoubtedly contributes to the amount of guys growing moustaches every November and taking part in this annual fundraiser. Let’s hope that each participant doesn’t take up the free burger offer EVERY day of the month or we may see a December Diabetes charity popping up real soon!

Recommended fundraising opportunities:

Ideas For Fundraising – Perfect for clubs and organisations of any size. They promote ‘healthy homes’ and encourage people to use products around the house that are better for you and the environment. There are minimal establishment costs, and you receive a percentage of all sales. So when you’re members use these “better” products such as toothpaste, shower gel, laundry powder, cosmetics and more, you are making money. And when they refer others, you make money off them too!